52 posts · for salespeople
Closing is not a trick you deploy at the end. It is the natural consequence of a discovery that was thorough enough and a presentation that answered the question the customer was actually asking.
That said, the words matter. These are the closes worth knowing, when each one fits, and — just as important — when using it will cost you the deal.
Twelve car sales closing techniques with word-for-word scripts and the specific moment to use each one — trial close, assumptive, alternative choice, Ben Franklin, takeaway and more.
Learn how to use the assumptive close in car sales — scripts, dialogue examples, and when to deploy this technique for maximum effectiveness.
The summary close recaps what the customer has agreed to and makes the final yes feel like a natural continuation. Here's how to use it effectively.
The take away close is counterintuitive but powerful — pulling back from the deal can trigger commitment from hesitant buyers. Here's how to use it correctly.
The alternative choice close moves buyers forward by giving them a decision between options — not a yes or no. Here's how to use it effectively.
The most effective closers in automotive sales are not the most aggressive — they're the most trusted. Here's how to close confidently without pressure.
3 posts
9 posts
2 posts
32 posts