29 posts · for salespeople
Closing is not a trick you deploy at the end. It is the natural consequence of a discovery that was thorough enough and a presentation that answered the question the customer was actually asking.
That said, the words matter. These are the closes worth knowing, when each one fits, and — just as important — when using it will cost you the deal.
You’ll face this one on the floor this week
Reading the words is the easy part. Say them out loud to an AI customer first — free, 3 minutes, no signup.
Twelve car sales closing techniques with word-for-word scripts and the specific moment to use each one — trial close, assumptive, alternative choice, Ben Franklin, takeaway and more.
Learn how to use the assumptive close in car sales — scripts, dialogue examples, and when to deploy this technique for maximum effectiveness.
The summary close recaps what the customer has agreed to and makes the final yes feel like a natural continuation. Here's how to use it effectively.
The take away close is counterintuitive but powerful — pulling back from the deal can trigger commitment from hesitant buyers. Here's how to use it correctly.
The alternative choice close moves buyers forward by giving them a decision between options — not a yes or no. Here's how to use it effectively.
The most effective closers in automotive sales are not the most aggressive — they're the most trusted. Here's how to close confidently without pressure.
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You’ll face this objection this week. The reps who handle it cleanly aren’t the ones who read about it — they’re the ones who’ve already said the words a dozen times. Practice it against an AI customer: free, 3 minutes, no signup.