Practical conversations, coaching, and training guides for teams that sell, support, and manage customer relationships.
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BDC team structure determines lead conversion and sales floor handoffs. Here's how to design a BDC — roles, ratios, reporting lines, shifts, and integration with sales.
Boat dealer F&I training covers marine-specific lenders, extended terms, hull insurance, and aftermarket. Here's the training framework for boat dealership finance managers.
California dealer license requirements include pre-licensing class, $50K surety bond, lot inspection, and DMV application. Here's the full step-by-step process for 2026.
Car sales phone training is the highest-ROI skill investment for any dealership. Here's a complete guide — greeting, discovery, objections, appointment-setting, voicemail.
CDK DMS training is required for every role at a CDK-using dealership. Here's a role-by-role onboarding framework for sales, service, parts, F&I, and accounting in 2026.
The Chrysler training center is Stellantis's hub for product, certification, and sales training. Here's how it works for Dodge, Jeep, RAM, and Chrysler dealership reps.
Commercial truck sales training covers a business buyer with TCO math, longer cycles, and complex spec'ing. Here's a framework for medium- and heavy-duty truck dealer sales.
Certified pre-owned (CPO) sales training covers the warranty differential, inspection process, and pricing premium conversation. Here's the framework for dealership reps.
Looking for a dealer license class near you? Here's how to find a state-approved pre-licensing course — including the official state directory links and what to verify before paying.
Dealership accounting training covers NADA-format financials, schedules, factory billing, and DMS proficiency. Here's the overview for new office and controller-track staff.
Dealership controller training covers accounting, financial statements, schedules, and DMS proficiency. Here's a complete framework for new and experienced dealership controllers.
Dealership general manager training spans desking, fixed ops, F&I, and dealer principal coaching. Here's the realistic career path from sales rep to GM in 2026.
Dealership phone training shouldn't stop at the BDC. Here are best practices for the receptionist, sales floor, service drive, and managers — building a consistent phone standard.
Building a sales manager training program inside the dealership requires a structured curriculum. Here's a 12-week framework you can adapt — or a buyer's guide to outside programs.
DealerSocket CRM training is critical for sales reps and BDC. Here are training best practices — by role, by workflow, and what most dealerships under-train.
DealerTrack training spans DMS, F&I gateway, registration/titling, and sales workflows. Here's how to train dealership staff on DealerTrack efficiently — by role.
Elead CRM (formerly eLeads One) training covers lead workflows, communication, and reporting. Here's how to onboard sales reps and BDC on Elead efficiently.
EV federal tax credit policy is fluid in 2026. Here's a sales script for handling tax-credit questions whether the $7,500 credit applies, has been modified, or eliminated.
EV buyers ask about home charging install before they buy. Here's the level 1 vs 2 conversation, install cost ranges, and how reps should advise without overstepping.
EV service advisor training has to add high-voltage safety, charging system diagnosis, battery state-of-health, and OTA update vocabulary. Here's the training framework.
EV test drives close differently than ICE drives. Here's the walk-around process and test-drive script that gets electric buyers from interested to bought.
F&I certification can take you from sales rep to finance manager and beyond. Here's the realistic path, what certifications matter, and what most providers don't teach.
F&I director training covers compliance leadership, product menu strategy, finance manager development, and multi-store P&L. Here's the development path for 2026.
Fixed operations training has to cover service advisors, parts counter, body shop, and warranty admin. Here's how to design a fixed ops training program that drives gross.